The first step to starting a YouTube channel is to create a profile. This includes creating a username, choosing a channel name and uploading your first video. It’s easy to get started with YouTube, but you can’t just start posting videos without understanding how the platform works.
The starting a youtube channel checklist pdf is a guide to help you start your own YouTube channel. It has 10 steps that will take you through the process of starting your channel.
You’re ready to start your YouTube channel, but you’re not sure where to begin.
Don’t worry, I have a YouTube channel with over a million views, and I’ve taught a lot of others how to start and develop their channels to 1,000+ subscribers.
Simply follow the steps in this checklist to create an optimal channel that GROWS:
Do you want to start a YouTube business? I’ll send you the PDF version of this checklist for companies. To obtain it, go here.
1. Create a Viewer Persona/Choose Your Channel’s Topic.
If you already have a company, you should make films that appeal to your target market.
Make your personal channel about something that appeals to the same kind of individual if you’re establishing one.
Consider the following scenario:
- Finances of the individual
It’s critical to choose a subject for your channel since you’ll need people to return if you want to develop.
And this is the greatest method to progress since every video you produce will be fascinating to everyone who follows you, and you won’t have to take chances every time you make a new video.
It’s helpful to develop a viewer Persona, which is essentially a detailed description of the average viewer who will watch your channel, to assist you regularly produce material that your audience enjoys.
In your description, be as in-depth as you can and provide all the information you can think of.
Give your semi-fictional character the following attributes:
- A name
- A genuine face (simply Google someone’s face who you believe looks like your ideal viewer)
- Objectives in life
- What they are up to in their spare time
- Fears, hopes, and dreams are all things that people have.
If you want to create a genuine business with your channel, you may also mention how much money they make each year.
You may either scribble your Persona on a piece of paper or print one of these templates to keep track of them every time you make a new movie.
2. Establish and Validate Your Channel
You’ll need a Google account to start your channel. Then go to YouTube and sign up.
I suggest using your own name as the username for your account, since this will also be the name of your channel.
You want to create a brand for yourself, and the easiest way to do it is to use your actual name.
After your name, you may add the main subject of your channel so that people who see your comments on other videos know what your channel is about.
As an example:
This will also assist individuals who are searching for information on your subject discover you – more on that later.
Before going on to the following stage, make sure you validate your channel.
3. Give Your Channel a Name
People will remember your channel if you brand it, and they will understand what it is all about.
Here’s everything you’ll need to start building your channel’s brand:
3.1 Photograph for your profile
To update your profile image, go to your Google account.
I suggest just posting a beautiful picture of yourself, but if you’re in a sector where it’s less about you, such as gaming, you may also use a logo.
3.2 Banner for Youtube
In Canva, you may discover free designs for your YouTube banner.
Use this template if you want to create it yourself using a software like Photoshop.
Include a slogan or catchphrase that informs viewers what your channel is about right away.
Here’s an example of a snappy phrase that also explains what your channel is about.
Remember, the goal of the catchphrase isn’t simply to sound hip; it’s to inform viewers exactly what your channel is about the first time they see it.
In addition, adding the days you post new videos on your banner will assist your audience be prepared when that occurs, as well as help YOU stay consistent.
3.3 Create a banner using your links.
Here’s a FACT you should know even before you start watching YouTube videos:
YouTube owns your channel’s viewership, not you.
So, in the event that anything occurs to your channel, you want to redirect your subscribers to an other location.
This way, if your channel is closed, terminated, hacked, or gets Corona, you’ll have “insurance” in the form of redirecting your subscribers to another site.
Collecting your audience’s emails is the greatest method to own them.
In return for their email address, give them something pleasant but basic (a checklist — ehem —, free report, study case, mini-course, etc.).
However, you may also provide links to your other social media profiles, such as Instagram and Twitter.
Just keep in mind that you don’t own your audience on these sites.
Collecting their emails is the only way to completely own it.
Incorporate links into your banner in the following way:
4. Improve the SEO of your channel
What is Search Engine Optimization (SEO)?
YouTube, like Google, is a search engine that has over 2 billion monthly visits.
People use questions (also known as keywords or queries) to locate films they wish to watch:
If you want your video to be at the top of the search results, do something like this:
Then you’ll need a strong SEO strategy.
Optimizing your channel and videos for certain keywords is an important part of good SEO.
Choose a keyword for your film (for example, “best makeup for Valentine date”) and put it in the appropriate places:
- Title of the video
However, it is not enough to just write the keyword; you must also write a natural description and title that is intended for human consumption.
You just need to sprinkle your major keywords here and there in each of these areas, making it seem natural.
As an example:
He’s going for two keywords: “how to save 50% of your salary” and “save money quickly.”
When it comes to tags, on the other hand, you may simply copy and paste the keywords you want to target.
The easiest method to expand your channel is via search engine optimization (SEO).
You should additionally improve your channel by doing the following:
4.1 Create a keyword list for your channel (channel tags)
Go to your YouTube studio for the rest of this section:
Then navigate to your preferences:
Then choose the Channel option:
You’ll want to put keywords in this box to inform YouTube what your channel is about.
For example, Pat Flynn, who operates a passive income/entrepreneurship channel, has the following channel tags:
You may also add information such as your name, nationality, and anything else relevant to you so that others can easily discover you on YouTube.
You can also use VidIQ to see what keywords your competitors are using and steal those keywords >:)
Go to the Branding tab now:
The watermark is a picture that appears automatically in every video you upload.
Some individuals prefer to include a logo or picture that is relevant to the channel, but if you want to be more strategic, use a red subscribe button graphic like the one seen above.
You’ll remind more people to subscribe this way, and you’ll receive more views-to-subscription conversions.
Click here to save a copy of your own subscribe button watermark (right-click and save as…).
4.3 Create a template for video description and tags.
This section will save you a significant amount of time in the future.
Select the Upload defaults option in the same window as you were before:
You may enter a title, description, and tags that you wish to appear in every video you post here, and you can change them whenever you want.
Include the following link to your channel’s subscription page first. It will direct visitors to a subscription popup, which is fantastic for converting viewers to subscribers:
To make yours, go to your channel, copy the URL, and change it to something like this:
As a result, we had:
https://www.youtube.com/channel/UCfzcwf-PIvqbcUUNv 13lcA?view as=subscriber
And now we’ve got:
https://www.youtube.com/channel/UCfzcwf-PIvqbcUUNv 13lcA?sub confirmation=1
Remember to add links to your other social media accounts and opt-in pages as well.
Finally, you may click to the Advanced page to give your films a category, language, and other options.
4.4 The Home Page
Write a brief description of your channel on the About page of your channel.
You want to rapidly convey the BENEFITS of subscribing to your channel.
- Why should people be interested in following you?
- How are you going to add value to their lives?
Include your primary channel keywords, but do it in a natural way while writing for people to see:
5. Get a Free SEO Tool for YouTube (I recommend VidIQ)
If SEO seems complex and time-consuming to you, remember that it doesn’t have to be.
Vidiq is a free SEO tool that enables you to quickly and simply discover keywords and related tags on YouTube.
All you have to do is sign up for a free account and download the Chrome extension.
It will provide a slew of hidden metrics that will aid in your SEO research.
It will inform you, for example, whether a term you search is a good idea since it will tell you how much competition it has and how many people look for it:
The ideal keywords for both meters are those that are more on the green side.
However, use it as a suggestion rather than a rule.
Make careful to experiment with ideas that YOU think are excellent for your channel, rather than simply making videos that the tool thinks are good – remember, it’s only a guide.
6. Get your gear together.
Contrary to popular belief, you DO NOT need any costly equipment to begin using YouTube.
You most likely already have a phone that can capture video in at least 720p resolution.
That’s sufficient to gain a following.
You should make sure that your audio is good, since audio quality is much more essential than picture quality.
The good news is that a quality lavaliere microphone can be had for around $20.
Aside from that, while recording, make sure you have adequate lighting.
Simply open your windows and turn on any available illumination, and your camera will record in the highest quality possible.
Later on, you may invest in a low-cost lighting system (between $25 and $40) to record at any time of day.
You’ll have everything you need to build a channel to 100,000 subscribers or more with this.
7. Determine a location
Consider the place where you’ll be recording your videos.
You don’t need anything fancy, but keep in mind that you’ll need some room to record.
Consider adding a nice-looking backdrop to your movies as well.
Take a look at these lovely backdrops, for example:
They’re appealing to the eye, may help you keep viewers’ attention, and encourage them to return often, but they’re entirely optional.
8. Make a trailer for your channel.
It’s now time to make your first video.
You don’t have to do something extravagant or extravagant.
Keep things as straightforward as possible.
This is the video that will automatically play when someone visits your channel, so make it a warm greeting.
As a starting point, consider the following:
- Quickly welcome new viewers to your channel.
- Tell them about your YouTube channel.
- Always keep the video focused on what THEY get out of your channel; it’s not all about you.
- Add an intriguing narrative about yourself and why you started your channel if you wish.
- Encourage them to subscribe to your YouTube channel.
To post it, go to YouTube and choose the following option from the top bar:
Create a short title for your video, such as “Welcome to my channel — [Channel Name].”
Additionally, include your channel tags in the trailer video.
Then, to make it your channel’s trailer, follow these steps.
There’s nothing more you need to do.
As long as you use the correct tags, title, description, and thumbnails, your videos will show on YouTube and in search results.
9. Learn to Create Clickable Thumbnails
As a YouTube channel owner, this will be one of the most essential skills you can learn.
To make beautiful thumbnails, you may use a free online program like Canva.
You don’t need any design abilities to make amazing thumbnails like these:
You may also learn to use Photoshop, which is much better since it allows you to make beautiful thumbnails.
I’ve created xxx Photoshop thumbnails templates for your channel to make things simpler for you.
All you have to do now is swap out the pictures and the text. If you want to obtain these, go here – they’re free, but you’ll need Photoshop to utilize them.
10. Take the Next Step
If you have no subscribers, you’re undoubtedly wondering how to attract people to watch your videos.
Your channel will expand ORGANIZEDLY if you have excellent SEO, are consistent, and your material has an effect on people.
Because YouTube has 2 BILLION monthly viewers and is a search engine, there’s no need to run about advertising links to your channel everywhere.
If you don’t already have a big following or an email list of interested individuals who want to hear from you, don’t spend your time on social media.
Continue to come up with video ideas; Vidiq may really assist you in deciding what video to create, therefore I strongly advise you to download it (it’s free).
Use other free internet tools, such as Answer the Public, to learn what terms people are looking for online and then target those phrases.
Pro tip: This is one of those delicious YouTube secrets that not many people tell you about.
You’ll make little progress at initially since the first 100 subs are the most difficult to get.
If you believe your low subscriber count is harming you, use these steps to conceal it.
However, after some time, you’ll notice that certain videos get more views than others.
Make another video on the same topic that gets a lot of views as soon as you realize this.
You may offer it a new perspective, a fresh viewpoint, or just dig deeper into it.
This may have a snowball effect, causing certain channels to explode in size in a short period of time.
If you use the same video tags as your successful video, those who viewed the first one will see your subsequent videos.
You’ll increase your business tremendously if you double down this manner when you discover that a video outperforms the others by a large margin.
The how to create a youtube channel and make money is a blog post that will walk you through the 10 steps to starting your Youtube Channel.
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